Company Description

At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.

With more than 7,700+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be one of FORTUNE 100 Best Companies to Work For® and World's Most Admired Companies™.

Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.

Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.

Job Description

We’re looking for a versatile, experienced, entrepreneurial, and self-starter individual contributor for an opening on our team. In this role, you will focus on driving the strategic co- marketing planning and activation efforts with our for one of our top partners, both globally and working with regional marketing, sales and enablement leaders and teams.

You will create marketing co marketing strategies that increase awareness and set the marketing foundation for some of our most innovative platform partnerships for ServiceNow. You will be responsible for the marketing direction, creation, and execution of co-marketing strategies and comprehensive lead generation programs to drive NNACV, retention, cross-sell, upsell and key initiatives. In partnership with key channel leaders, global and regional marketing, partner, and product marketing teams, you’ll define and implement joint awareness and demand generation programs that drive long term business value.

What you get to do in this role:

• Develop and manage the co-marketing strategy through to execution (campaigns, roundtables, digital marketing, events and more) to maximize pipeline, new logo’s and growth opportunities.
• Work with ServiceNow channel teams to understand the demands of the business, gather insight and translate these business needs into marketing execution.
• Build cross functional relationships within ServiceNow and the partners.
• Ensure ongoing engagement to support business growth and partner satisfaction.
• Develop and support metric collection, analysis and KPIs to measure the effectiveness and impact of programs and ROI of channel marketing strategy, initiatives, and programs.
• Multi-Partner marketing relationship building, programs and opportunity execution to support new pipeline, pipeline growth and attainment.
• Position may be remote or in office in North America time zone.

Qualifications

To be successful in this role you have:

• Extensive channel marketing experience, global preferred, working with executive level internal and external clients/partners.
• Experience in program management, lead generation or B2B Marketing
• Knowledge and experience of defining joint partnerships on both product and GTM fronts.
• Awareness and understanding of the cloud and software marketing.
• Ability to work with differing priorities, multiple projects, and virtual teams and partners, with excellent leadership and collaboration skills.
• Experience working in enterprise technology, data and analytics, SaaS, ISVs, Global, and Regional Sis.
• Experience working cross-functionally with Partner teams, Sales, Engineering, Product Management.
• Experienced in creating compelling marketing content and marketing campaigns.
• Excellent budget management and project tracking.
• Experience working in a metrics-driven environment, with basic understanding of marketing to sales. funnel, business intelligence, and lead management processes and technologies.
• Thrives in fast-paced, changing environments with the ability to drive progress and change.
• Flexibility and a proven ability to work successfully in cross-functional environments.
• Strong presentation, writing and communication skills required.
• Preferred MBA or BA with significant experience.

Additional Information

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here to learn about our work personas: flexible, remote and required-in-office.

If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.

For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.

Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site.

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