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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

We're seeking a creative, driven, and passionate Product Marketer with strong presentation skills, executive presence, and the ability to navigate ambiguity. You'll create and exeute the Go-To-Market (GTM) strategy, including defining target markets, ideal customer profiles, and key value propositions to support the sales organization.

The GTM initiatives will be monitored through key performance indicators such as pipeline generation, win/loss rates, and stakeholder feedback.

The ideal candidate possesses a strong background in contact centers and telephony, demonstrates exceptional communication and execution skills, thrives in dynamic, fast paced environments, and has a proven ability to collaborate effectively across sales teams, sales programs, and field marketing.

Your experience in building scalable programs and driving cross-functional alignment will be key to your success.

Responsibilities

• Develop and execute a comprehensive GTM strategy for Contact Center to drive pipeline generation and enable sales success.

• Prepare sales for upcoming product launches with value propositions and positioning tailored to industries, personas, and use cases to drive customer interest.

• Create and maintain sales assets such as pitch decks, sales plays, one-pagers, battlecards, objection handling, and FAQs.

• Track GTM performance using KPIs like pipeline generation, win/loss rates, and qualitative feedback.

Required Skills:

• 8+ years in product marketing or GTM roles, with experience crafting messaging for multiple personas and industries.

• 5+ years of experience in the contact center, telephony, or CCaaS markets.

• Proven ability to create compelling, differentiated messaging and positioning for technology products.

• Strong communication and presentation skills with experience engaging executive audiences.

• Demonstrated success in training and enabling sales teams on product value, positioning, and competitive dynamics.

• Expertise in developing sales enablement materials, including decks, one-pagers, and battlecards.

• Analytical mindset with a track record of using data to inform decisions and drive measurable outcomes.

Preferred Skills:

• Experience with Service Cloud Voice and expertise in the contact center, telephony, or CCaaS market.

• Proactive, results-driven mindset with the ability to take ownership of new projects and lead through ambiguity.

• Positive, can-do attitude that fosters optimism, creativity, and a continuous desire to learn and grow.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

For California-based roles, the base salary hiring range for this position is $193,800 to $281,000.