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Job Category

Marketing & Communications

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

Overview of the Role
At Salesforce, we put customers first and strive to spotlight their success. We believe in the power of storytelling to inspire and educate, and we're on the lookout for a passionate individual who can bring customer success stories to life. Join us and be a part of a dynamic team that showcases the transformative use of Salesforce technology.

We are seeking an experienced and dynamic Manager of Customer Marketing Activation to join our team. In this role, you'll be responsible for working cross-functionally to market our compelling customer stories across various channels. You will highlight our customers' success through multiple platforms, including events, social media, brand campaigns, analyst relations (AR), public relations (PR), earnings reports, and press releases working closely with customers. This is an outstanding opportunity to showcase the impact of Salesforce solutions on businesses and their customers worldwide.

Responsibilities

• Customer Engagement: Pitch and secure leading customer brands to participate in multi-channel co-marketing campaigns to reinforce their market leadership and how Salesforce played a role. Build and maintain trusting relationships with customers to ensure a successful partnership with swift approvals.
• Strategic Collaboration: Work closely with internal team members to make customer story recommendations for activations that align with broader business goals and resonate across various platforms and audiences. Develop strong partnerships with key stakeholders and executive sponsors across Marketing, Product, and Sales to ensure alignment.
• Independent and Adaptable: Ability to work independently in a fast-paced environment, keeping up with industry trends and technological advancements. Proficient in customer communication, skilled in handling objections, and adept at finding win-win scenarios through understanding and negotiation.

Preferred Qualifications

• 5+ years of experience in marketing, with a focus on customer advocacy, brand management, or relationship management
• Proven ability to collaborate with cross-functional teams and build strong relationships with customers and stakeholders
• Strong storytelling skills with the ability to create compelling narratives that resonate with diverse audiences
• Proven experience in managing multi-channel marketing campaigns, including social media, events, and PR
• Excellent written and verbal communication skills
• Strong project management skills with the ability to balance multiple projects simultaneously
• Experience in the technology or software industry is a plus
• Degree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)

This role is hybrid role and works in the office 3 days per week.

#LI-Hybrid

Accommodations

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Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com.

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

For California-based roles, the base salary hiring range for this position is $132,800 to $182,600.

Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, benefits. More details about our company benefits can be found at the following link: https://www.salesforcebenefits.com.