Specialist, Market Strategy

Salesforce

Salesforce

Multiple locations
Posted on Jul 11, 2024

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Job Category

Marketing & Communications

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

As a Specialist on the Analyst Relations/ Market Strategy team , you will support a range of analyst-related projects and programs, while helping to maintain the relationships with some of the top industry analysts. This is an excellent opportunity to work with the Salesforce Market Strategy team in a role with huge potential for growth. This position will accelerate and evolve the existing analyst relations program, helping the company to:

  • Cultivate strategic relationships with our growing community of analysts, market luminaries, and influencers
  • Synthesize and share strategic insights to the business on products and services based on market trends
  • Collaborate with Product Marketing and Corporate Marketing to deliver content and programs to drive lead generation
  • Broaden visibility of the company, its strategy, and core products
  • The position requires a commitment to innovation in the technology industry, knowledge of enterprise software and cloud computing, and building trusted relationships with industry analysts. Clear, concise communication and open collaboration within the Market Strategy team are crucial. Strong multitasking, prioritization, organization skills, along with maintaining a calm, positive attitude, are essential for success.


Main Responsibilities:

  • Work closely with key partners across the company to execute Analyst Relations strategy and establish relationships with the analyst community
  • Coordinate meetings, briefings, inquiries, advisory/strategy days, product launches, Salesforce events, analyst firm events, and industry events attended by analysts.
  • Act as a trusted internal partner: coordinate analyst meetings, provide initial feedback to spokespeople and senior executives, take meeting notes, share key insights with stakeholders, manage follow-up tasks, propose next steps, and contribute to strategy discussions.
  • Coordinate Salesforce response to analyst requests for information by collaborating with internal stakeholders, including marketing, product management and executives; facilitate the timely completion of analyst survey requests.
  • Create briefing documents and maintain contact both internally and externally
  • Track and report analyst engagement activities
  • Understand the value of marketing back to build relationships with internal clients and team members
  • Collaborate internally to create and deliver high-quality content and assets, assess their relevance, and gauge their effectiveness.
  • Demonstrate excellent judgment for company's best interest, strong situational analysis, and the ability to negotiate
  • Be a great teammate - willing to jump in and help others, take on new responsibilities and projects
  • Willingness and ability to travel 10-20% of the time across North America


Required Skills:

  • BA/BS degree from 4 year college/university (Experience will be evaluated based on alignment to the Competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
  • Experience or familiarity with productivity and collaboration tools such as Excel, Powerpoint, Google docs, Google Slides, Slack, etc.


Preferred Skills:

  • Prior analyst relations experience
  • Excellent verbal and written communication and strong project management skills
  • Consistent track record of working under tight deadlines with limited resources
  • Ability to multi-task and quickly prioritize projects and communicate priorities to stakeholders
  • High level of energy, enthusiastic team player, and dedication to excellence

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Posting Statement

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Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

For California-based roles, the base salary hiring range for this position is $79,900 to $119,900.

Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, benefits. More details about our company benefits can be found at the following link: https://www.salesforcebenefits.com.