Principal/Lead Solution Engineer - Marketing Cloud



Marketing & Communications
Mumbai, Maharashtra, India
Posted on Monday, May 27, 2024

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Overview of the Role:
The Salesforce Marketing Cloud is a leader in AI-driven digital customer engagement solutions across; email, mobile and web. The Salesforce Marketing Cloud Solution Engineer (MC SE) engages with customers ranging from operational marketing and IT teams to C-Level executives.
The MC SE must perform as a trusted advisor and as a guide in delivering memorable customer experiences while knowledgeably positioning the business value of our solutions to all levels of audiences.
The Marketing Cloud Solution Engineer is part of the UKI Sales team, providing technology and industry expertise to customers and partners by crafting, packaging, and demonstrating innovative solutions that solve key business challenges and help to deliver against demanding critical metrics.
In addition to working on sales opportunities and supporting marketing initiatives, you will also get a chance to work on exciting and strategic initiatives to drive continuous improvement within the Solution Engineering team and to grow your personal profile within Salesforce.

Success will be measured by the overall performance of the Sales team in growing annual revenues and providing solution expertise to support growing the sales pipeline:
 Work in close partnership with sales teams, partners, product and industry specialists to plan and deliver on sales campaigns
 Lead client discovery and workshop sessions to ensure that the proposed solution delivers customer success, solving identified business challenges, helping to achieve their KPIs, and providing a path to fast ROI
 Present and demonstrate technical solutions; have a passion for understanding and solving business challenges to bring the most value to customers.
 Deliver inspiring presentations and product demonstrations to expectant and influential audiences; either as part of sales cycles or Salesforce events such as World Tour and Dreamforce.
 Remain well-informed on the latest innovations in customer experience management solutions.
 Amplify the reach of your successes and learning moments internally to maximise the impact of every engagement.

Required Experiences and Qualifications:
 10+ years experience working within a Solution Engineering, Pre-Sales or Solutions Consulting role, positioning and demonstrating solutions to inspire and transform the customer experience.
 7+ years working in one or more of: Digital Marketing (B2C and/or B2B), Marketing Automation, Customer Data Platforms and AI.
 An autonomous self-starter that is able to learn, lead and prioritise tasks and time effectively.
 Be comfortable working across multiple highly dynamic teams or on solo projects as required.
 Passionate about storytelling to bring customer engagements to life using impactful presentation and solution demonstration content.

Advantageous/Preferred Experiences and Qualifications:
 Technical expertise in any of the following technologies: Customer Relationship Management (CRM), Loyalty Management, Analytics or and Real-time, Personalisation and Interaction Management (RTIM)
 Experience in product management or post-sales software implementations


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