ID 2024-25101

Location

US-CA-San Francisco

Category

Marketing

Position Type

Regular

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

The Senior Director of Growth Analytics will work closely with various business functions such as product led growth, lifecycle marketing, operations, experimentation, and performance marketing teams to help grow the overall business. They will be responsible for sizing opportunities, scaling all optimization efforts, and reporting on full-funnel performance. They will be experts with data definitions, within the Growth organization as well as the optimization for performance marketing costs and returns. This leader’s business acumen will serve them well when they contribute to forecast and planning scenarios. To do so, this person will attract, build, and manage a highly talented team.

They would need to have data wrangling skills - to pull and clean data, ability to do exploratory data analysis, understand patterns, create hypotheses related to the business decision and help validate them through experimentation or modeling. They will need strong business acumen to determine true impact to the business in the form of the complete initiative, forecast and planning expectations.

Expectations are that the Senior Director of Growth Analytics will be hands on and have an extreme ownership approach. While delegation is crucial for success, it is important for this Senior Director to be hands on.

This position is a people manager role reporting to the Group Vice President, E-Commerce and Product-Led Growth.

Responsibility

• Speak to full-funnel performance of the self-serve (e.g. Digital) route-to-market and business
• Guide leadership and operations with forecast and planning inputs and efforts
• Be a strategic partner to the product led growth (PLG) team to drive the business forward
• Manage analytics intake process for prioritization, transparency and accountability
• Create and implement the vision to ramp and improve testing within the Growth organization
• Identify new approaches, create data definitions and build the necessary assets to scale insights
• Oversee business case creation and opportunity sizing of various cross-functional initiatives
• Develop dashboards to share ongoing performance of the self-serve business
• Attract world-class talent and build a strong team and inclusive culture

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

Basic

• Master’s degree or higher in a STEM field or MBA with 15+ years experience
• Experience with recurring revenue models (e.g. Monthly/Annual Recurring Revenue)
• Ability to partner with data engineers to help codify the data wrangling scripts into long term data quality strategies to improve our overall data health
• Ability to create a size an opportunity and create a comprehensive business case
• 8+ years of prior domain knowledge in paid marketing and/or funnel optimization
• Experience working with Microsoft Excel and/or Google Sheets

Preferred

• Exceptional communication skills at all levels (executive and junior analyst)
• Strong grasp on statistical fundamentals - regression, clustering, causal inference
• A collaborative attitude
• Familiarity with Tableau, Power BI, Looker or similar dashboarding tool

Based on applicable legislation, the below details pay ranges in the following locations:

California: $195,500 - $315,775 base salary

This role is also eligible for bonus, equity and benefits.

Global benefits provide options for the following:

• Paid Time Off: earned time off, as well as paid company holidays based on region
• Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
• Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
• Retirement Plans: select retirement and pension programs with potential for employer contributions
• Learning and Development: options for coaching, online courses and education reimbursements
• Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events

Working here

Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At Docusign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.

Accommodation

Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.

If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at taops@docusign.com for assistance.

Applicant and Candidate Privacy Notice

This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.

It's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.

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