Product Marketing Manager - Performance Media
Criteo
What You'll Do:
We are hiring a Product Marketing Manager to support our Commerce Growth advertising solutions. Commerce Growth is Criteo’s demand platform for performance advertising
In this role, you will own the go-to-market strategy of some of these solutions as well as leading the cross functional efforts to drive successful product launches, sales strategy and enablement. You will be responsible to create compelling narratives to drive value with our solutions.
Build and execute marketing and sales enablement strategies that translate technical information into commercially relevant assets to drive value for our customers
Work effectively across teams with groups such as engineering, marketing, product, sales, business development to achieve our joint business goals
Understand the different internal teams and needs to build an impactful internal enablement plan (training, materials, etc.) by audience
Ensure our messaging articulates Criteo’s differentiation and aligns to core value proposition
Have a good grasp of retailer personas to build impactful customer enablement strategies through channels such as: webinars, client communications, one sheets, education programs, etc
Conduct market analysis and competitive research to identify trends, opportunities and threads to incorporate into product strategy and solutions
Who You Are:
Bachelor’s degree in marketing, business or related field
4+ years experience in product marketing or related roles within the Performance Advertising space
A proven track record managing cross-functional projects or product launches
Ability to synthesize complex topics into compelling narratives for different audiences
Excellent communication and problem-solving skills across product experience, success metrics, and market dynamics
Self-starter with the ability to navigate a complex organisation to drive projects from idea to execution in a fast-paced environment
Ability to navigate cultures and all levels of stakeholders across multiple functions and geographies to establish agreement for go-to-market priorities
We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!
Who We Are:
Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry leading Commerce Media Platform.
At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 3,600 Criteos collaborates to develop an open and inclusive environment. We seek to ensure that all of our workers are treated equally, and we do not tolerate discrimination based on race, gender identity, gender, sexual orientation, color, national origin, religion, age, disability, political opinion, pregnancy, migrant status, ethnicity, marital or family status, or other protected characteristics at all stages of the employment lifecycle including how we attract and recruit, through promotions, pay decisions, benefits, career progression and development. We aim to ensure employment decisions and actions are based solely on business-related considerations and not on protected characteristics. As outlined in our Code of Business Conduct and Ethics, we strictly forbid any kind of discrimination, harassment, mistreatment or bullying towards colleagues, clients, suppliers, stakeholders, shareholders, or any visitors of Criteo. All of this supports us in our mission to power the world’s marketers with trusted and impactful advertising encouraging discovery, innovation and choice in an open internet.
Why Join Us:
At Criteo, we take pride in being a caring culture and are committed to providing our employees with valuable benefits that support their physical, emotional and financial wellbeing, their interests and the important life events. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We want to set you up for success in your job, and an important part of that includes comprehensive perks & benefits. Benefits may vary depending on the country where you work and the nature of your employment with Criteo. When determining compensation, we carefully consider a wide range of job-related factors, including experience, knowledge, skills, education, and location. These factors can cause your compensation to vary.
For employees based in the US, certain roles at Criteo are eligible for additional rewards, including quarterly or annual bonus and restricted stock units. US-based employees receive access to healthcare, dental, and vision insurance, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, family forming and wellness benefits, Flexible Work financial support, learning opportunities, and a robust annual leave plan including volunteer time off and summer vacation days.
The US base salary pay range for this position per year is:
$103,500 - $128,500